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9 Mar. 2012 Posted by ameulendyke

Social Media Becomes Critical For Airlines and Organizations Worldwide

The use of social media in the airline industry has become a rapidly increasing trend. In fact, a recent article from the Business Standard suggests that airlines that regularly monitor social media tend to be better connected with the needs of their customers. Additionally, it has been estimated that 40 percent of airlines are actively growing their social media team to incorporate representatives from marketing, customer service, e-commerce, corporate communications and other departments.

1 Mar. 2012 Posted by ameulendyke

Awareness is Crucial to Violence Prevention in Schools

Recent events have put into perspective for many how tragic and unthinkable violence in schools can be. Awareness is the most basic tool of crisis prevention, but unfortunately its importance is commonly overlooked as signals and precursors to violent behaviors often go unaddressed. An increased awareness of these types of behaviors in students can provide an opportunity for threats to be identified and addressed before behavior reaches crisis levels.

26 Feb. 2012 Posted by ameulendyke

Strengthening Your Business Continuity through Financial Resilience

This past year, many organizations were directly affected by a number of devastating hurricanes, fires, tornados and other natural disasters. An article by Homeland Security News Wire explains that if you, your employees or friends and neighbors were affected by a natural disaster, you may be eligible for a generous break on your taxes.

20 Feb. 2012 Posted by ameulendyke

Using Social Media during Crisis

Today, as soon as an event occurs, the story is distributed around the world via the many non-traditional news sources that comprise the social media universe. If a company can’t keep up with this rapid dissemination of news, the media and the community will quickly stop listening to them. Now, social media sites such as Twitter and Facebook are where increasing numbers of people turn to for immediate news, and companies everywhere are discovering the benefits of using these outlets within their organizations.

14 Feb. 2012 Posted by ameulendyke

The Effect of Disasters on Small Businesses

In her article, “Small businesses hit harder by hurricanes and earthquakes” Deborah L. Cohen claims that the likelihood of a smaller business reopening after being hit by a natural disaster such as a hurricane or earthquake is very low. In fact, nearly 25% of these organizations close their doors for good. Cohen further explains that a key aspect in these small businesses recovering from such crisis events is developing a plan to ensure the continuity of their business. Incorporating the following aspects into your business continuity plan is essential to its effectiveness.

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